Welcome to the Yale School of Management Electronic Lab!

This website is a part of the Yale Center for Customer Insights and hosts academic studies that research consumer behavior and individual decision making.

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Consumer Decision Making Lab

Please visit our lab to learn more about our research and exciting opportunities for students to get hands on research experience.

Yale Students

Unique opportunities for Yale undergraduate students: eLab sponsored events & lab sessions for pay

This site has been supported through the generosity of Melville Blake '80.